Hair Trends, Fashion Forecast, Beauty Insights
In the ever-evolving world of beauty and hair fashion, hand-tied hair extensions are the perfect go-to solution for anyone looking to add volume, length, or a new style to their natural hair. As we step into 2024, the trend is set to take new turns, influenced by celebrity styles, technological advancements, and a growing awareness of sustainable beauty practices.
In this blog, we delve into the trends predicted to dominate the hand-tied hair extension market in 2024.
1. Natural and Sustainable Options
In line with the global shift towards sustainability, the demand for natural, ethically sourced hair extensions is expected to rise. Consumers are becoming more conscientious about the origins of the extensions they use. At Sax&Ro we agree, our extensions are made from ethically sourced human hair and we invest in sustainable production methods.
2. Customization and Personalization
The era of one-size-fits-all is fading. In 2024, customization will be key in the hand-tied hair extension market. Advances in technology will allow for more personalized options, enabling consumers to choose extensions that match their hair color, texture, and desired length more precisely.
3. Versatile Styling Options
Versatility will be a significant trend in 2024. Hand-tied extensions will come in various styles – from sleek, straight looks to wavy and curly options, catering to a diverse range of hair types and styling preferences.
4. Integration with Digital Platforms
E-commerce and digital platforms will play a crucial role in the hand-tied hair extension industry. Brands may start to leverage augmented reality (AR) and virtual try-on features, allowing consumers to visualize how extensions would look before making a purchase.
5. Focus on Hair Health
With an increasing emphasis on hair health, extensions that are gentle on the scalp and natural hair will be in demand. We believe in extensions that are easier to maintain and cause minimal damage to natural hair.
6. Innovative Installation Techniques
Installation techniques for hand-tied hair extensions are set to become more innovative and less time-consuming. The industry might see the introduction of new, less invasive methods that are easier for both stylists and clients to manage.
7. Bold and Vibrant Colors
As people become more experimental with their looks, vibrant and unconventional hair colors will gain popularity in the extension market. Expect to see a range of bold, statement colors alongside natural shades.
8. Increased Focus on Men's Hair Extensions
The market for men's hair extensions will expand significantly. Hand-tied extensions for men, particularly those that offer a natural look and feel, will see increased demand.
Lots to look forward to in 2024
As we look forward to 2024, it's clear that the hand-tied hair extension industry is set to embrace innovation, sustainability, and personalization. These trends reflect the industry's adaptability and commitment to meeting the evolving needs and preferences of consumers. Whether it's through sustainable sourcing, technological integration, or catering to a more diverse customer base, the future of hand-tied hair extensions is bright and promising.
Stay ahead of the curve by keeping these trends in mind, whether you're a client, stylist, or retailer in the world of hair fashion. Here's to a stylish and innovative 2024!